Taiwanese woman applying cream to face, beauty shot |
I was
organizing a beauty shoot a few weeks ago. The ideas about beauty in Asia are different to those in the West. In brief (I will
do a more in-depth post about this soon), Chinese woman prefer whiter looking
skin, bigger eyes, and less accentuated facial features (So less contouring and
highlighting to get a flatter appearance).
Chinese woman beauty shoot |
The tendency towards whiter paler skin comes from
stereotypes about social status; darker skinned people are seen as sun-baked
laborers who work in the fields. This is quite different from the Western
perception of paler people being unhealthy or ill. To exaggerate this look, beauty
photos in Taiwan
are often slightly overexposed to wash out more detail. In addition the model
would wear foundation that is perhaps a shade or two lighter than her actual skin
tone to get a brighter complexion.
Taiwanese woman beauty |
Overall, the standard of beauty in Western countries
generally veers toward a mature,
seductive, sexy, and sultry look while in Asia, especially Taiwan , China ,
and Japan ,
the standard of beauty reflects youth, innocence, purity, and cuteness. With
this in mind, I cast a model who embodied all of these traits perfectly.
Chinese woman modeling for beauty shoot |
All the
photos were shot on a Canon 6D with a Canon 70-200 F2.8 L lens. The lighting
was a standard beauty lighting clamshell setup for most of the shots. The key
light was a monolight in an 80 cm brolly box on top with a reflector at the
bottom. Two V-flats were used in front and two monolights used on the white
background. The key light was placed relatively low for less contrasty, flatter
look. The two white V-flats in front were also added to reduce shadows. Two
black V-flats were put on the sides to add definition to the outline of the
face.
Chinese woman applying mascara for beauty shoot |
For more photos from this series and others, see this set:
shutterstock asian beauty skincare chinese taiwanese