Showing posts with label images. Show all posts
Showing posts with label images. Show all posts

Tuesday, August 25, 2015

Print your own Photo Book


Most people these days are happy with storing their photos as digital images on their on their smart phones or tablets. Even photographers are leaning more towards digital portfolios. However, these do not leave the same impression as a printed book or portfolio. Holding and paging through a printed book is a far more enjoyable experience, and for photographers they can be a valuable marketing tool.

 

AdoramaPIX is currently offering a 25% discount on photo books until September 30, 2015. Just head over to the AdoramaPIX website, design your photo book and use the discount code "PKBKAFF20" when you place your order.

 

I only recommend services that I use myself. I tried the AdoramaPIX design interface to make my own photo book for my portfolio and it is incredibly simple and easy to use but allows a great deal of customization.

 

The easiest way to do it is to simply upload your photos, choose your theme, and use the auto-arrange feature to have their system place your photos into an attractive layout instantly.

Or you can add the photos yourself and customize the layout. Customization options include moving and resizing photos, changing the numbers of photos on a page, adding different background, stickers, and borders, and adding text.

The books are well priced, starting at $26 for a 10 page hardcover book. Different covers can be chosen including faux leather, leather, and fabric. And extra pages can be added as needed.

Extra options which AdoramaPIX give you are adding blank pages at the beginning and end of the book and color correcting images for you.

 

Here are some suggestions for when you make your photo book:

 

  • Decide on the purpose of your photo book and select a theme, book size, and photo paper that best matches that.

 

  • Upload your highest resolution images to allow for possible cropping and maintaining the best quality.

 

  • There are many layouts and options for additional stickers and borders. These might be fine for family or memento photo books, but I suggest avoiding them for portfolio books.

 

So, if you are itching to hold your own photo book in your hands, head over to AdoramaPIX and use the photo book discount code “PKBKAFF20” to get 25% off your Photo Books until September 30, 2015.

 

 

 

Friday, April 24, 2015

How To Use Photos Effectively On Your Blog

Chinese businesswoman at desk looking at monitor
Asian businesswoman stumped about which photos to use for her companies' blog post

© Photographer: Kenneth Paul | Agency: Dreamstime.com

Why Use Photos On Your Blog?

Do you often wonder how to boost engagement on your blog or social media site? Visually appealing, easily digested photos are key as our brains react to images better and faster than text. Psychologist Albert Mehrabian proved that 93% of communication is nonverbal. Ninety percent of the data that our brains process is visual and our brains process images 60,000 times faster than text. Images affect our emotions quickly, and our emotions affect our decision-making. So if decisions are based on quick intuitional judgment and emotions, then imagine how many decisions are influenced by visually engaging photos.



Chinese woman sitting thinking outside
Asian woman thinking about optimizing blog post
© Photographer: Kenneth Paul | Agency: Dreamstime.com

Tips On How To Use Photos On Your Blog

Choose photos that are relevant to your blog or social media site, whether literal or conceptual. Keep your audience in mind, and use images they will connect with.

Asian woman holding clock
Do you spend too much time wondering what images to use in your blog posts?
© Photographer: Kenneth Paul | Agency: Dreamstime.com

Your lead photo should be carefully selected. This is the main image on top of your blog, and will probably be the image that appears when your blog is shared on social media. It should show the reader what the blog is about and motivate them to click and share it. If your blog is under 500 words, then only a lead photo should suffice, but if you have a longer blog, use more images between blocks of text to make it easier to read and to add more visual appeal.
Row of color pencil crayons
Colorful photos can add visual appeal to your blog, website, or social media campaign
© Photographer: Kenneth Paul | Agency: Dreamstime.com
 
Make sure you own the license with the right permissions before using a photo. It's easy to find images on Google, etc but most are not legal to use, so you could wind up in trouble.

Asian woman with coffee cup
Woman relaxing with a cup of coffee after finding the right photos for her blog post
© Photographer: Kenneth Paul | Agency: Dreamstime.com