I went with a two-pass
process. On the first pass I eliminated the photos with obvious negative
factors such as the focus not being on the main subject, poor composition, blown-out
highlights, and bad exposures. Since the photos that made it to the second pass
were technically satisfactory, I could focus more on the content of each photo.
For this I used a scoring system broken down into four criteria—technical merit,
subject, composition, and impact.
For technical merit I looked at focus, sharpness, detail, depth of field, color, brightness, contrast, saturation, and light.
The subject was children with a product, so I checked how relevant the content was to the theme and also how well the photo connected me to the subject.
For composition, I tried to see if the photograph told a story, where the photo leads the eye, and the overall balance of elements in the photo. I also took into consideration distracting background elements.
For technical merit I looked at focus, sharpness, detail, depth of field, color, brightness, contrast, saturation, and light.
The subject was children with a product, so I checked how relevant the content was to the theme and also how well the photo connected me to the subject.
For composition, I tried to see if the photograph told a story, where the photo leads the eye, and the overall balance of elements in the photo. I also took into consideration distracting background elements.
The final criterion, impact, is of course completely subjective. This was based on if I thought the image was creating the visual impact I thought it should. This is a partial overlap of how strong the connection is with the subject.
Following these parameters helped streamline the process and create a selection that was balanced between technical and artistic merits.
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